For US agencies & freelancers
Cold email + DM scripts that get meetings with plumbers, HVAC, roofers, lawn care & electricians
A practical outbound pack for people who sell leads or local marketing to US home-service owners — without sounding like a spammy “marketing guru.” Sequences, openers, offer frames, qualification filters, and two filled campaign swipes. Ready to send in about 10 minutes after you pick a trade.
- Plumbers
- HVAC
- Roofers
- Lawn care
- Electricians
- US market
Why this pack
- Stop blank-page syndrome — open a sequence, pick an opener, paste your real numbers.
- Sound like you work with trades — missed calls, map pack, storm season, CPA kill switches — not “synergy.”
- Protect your domain — qualification filters so you don’t blast unlicensed or unreachable junk leads.
- Price with confidence — example US CPL and retainer bands plus what to promise / what not to promise.
- See it assembled — two complete campaigns so you’re not guessing how the pieces fit.
- Multi-channel without chaos — email sequences + matching LinkedIn DMs, with rules for not duplicating spam.
What’s inside
- 3 full cold email sequences (5–7 touches each) with subject lines — missed calls / booked jobs, Google reviews / visibility, competitor & seasonal.
- 40 first-line openers grouped by trade (plumber, HVAC, roofing, lawn, electrician) and by angle (missed calls, reviews, seasonal, competitor).
- 5 offer / pricing frames — pay-per-lead, monthly retainer, GBP+reviews, managed local ads, and a 14-day pilot with scope boundaries.
- Qualification checklist — hard disqualifiers, soft scoring, 5-minute qual call script.
- 15 LinkedIn / DM variants — short, non-email, with follow-ups and breakup lines.
- 2 fully filled campaign swipes — plumber (DFW) and HVAC (Phoenix) showing sequence + opener + offer together.
Everything is Markdown. Copy into Instantly, Smartlead, Lemlist, Google Docs, or Notion in minutes. No login wall. No “module 47” video course.
Who it’s for
Who it’s for
- Agencies and freelancers who already sell leads, Google ads/LSA, GBP/reviews, or local SEO to trades
- Solo operators building a US local-service client base
- Closers who need specific copy — missed calls, map pack, seasonal demand — not “hope this finds you well”
- Anyone tired of remixing SaaS cold email for owners who run trucks, not Slack
Who it’s not for
- People who want “guaranteed clients” or done-for-you lead buying with no delivery skills
- Offshore spam blasts and fake-review operations
- Absolute beginners with no offer — this assumes you can deliver something real
- SaaS founders pitching software to enterprise (wrong pack)
How it works
- Buy → download ZIP
- Pick one trade + one US metro
- Qualify 40–60 owners with the checklist
- Choose one offer frame you can actually deliver
- Load Sequence A, B, or C → swap in trade openers
- Send. Use LinkedIn DMs on non-openers if you want
Most users can be in-market the same afternoon.
FAQ
Is this just ChatGPT fluff?
No. It’s structured for US home-service outbound: qual filters, scope boundaries, CPL bands, seasonal angles, and filled swipes. You still replace bracketed numbers with your real delivery costs.
Do you guarantee I’ll book clients?
No. This is copy and process. Results depend on your offer, list quality, domain health, and whether you can deliver.
Can I use this with Instantly / Smartlead / Lemlist / Mailshake?
Yes. It’s plain-text Markdown. Paste and spin subject lines as you like.
Is cold SMS included?
No. US TCPA risk is real. The pack covers email + LinkedIn/DM only.
What trades are covered?
Plumber, HVAC, roofing, lawn care, electrician — with openers per trade. Sequences work across those trades with token swaps.
US only?
Yes — written for US local services (Google Business Profile, LSA, ZIP radii, US pricing examples). This pack is US-centric on purpose.
Can I white-label or resell the pack itself?
Personal / client-use of the templates when pitching owners: yes. Reselling this pack as your own product: no (unless you bought a separate license from the seller).
Refunds?
Digital download — follow Gumroad’s refund policy on the product page (e.g. contact the seller if files won’t open).
Get the Local Service Outbound Pack — $37
Download now. Pick a trade. Send your first qualified batch this week.
Buy on Gumroad — $37